Since officially launching the 'a metre matters' campaign, aimed at increasing awareness of cyclists on our roads, there continues to be a really positive response as a result of the various mediums in which the message has appeared.  Keep a look out for our 15 second ad on Network Ten, One HD and Foxtel and as of last week we have secured another fantastic high visibility billboard site at Brisbane Airport thanks to our friends at EYE!. 

The Foundation can also confirm that it has been successful in its application lodged with the SBS Foundation for 12 months of free airtime on SBS nationally!  This should start to be aired before the end of May.  The AGF was one of 17 charities selected is very thankful to the SBS Foundation for the opportunity and support to help us push the message more broadly.

There are a number of other activities & competitions to keep your eye on in the coming weeks and months.  For further information on some of what the Foundation is up to and more about the 'a meter matters' campaign, watch the interview run by SBS Cycling Central’s Matt Keenan with David Lee, our Sponsorship & Fundraising Manager.